Zerotwonine

For those of you who received our Insider News yesterday, you will have noticed that 029 is offering a spectacular benefit to our members - the ability to join Seven Swans, the über-cool members only club in Frankfurt.

We have high quality standards here at 029, and you know what, the Seven Swans multifunctional clubhouse leaps over our quality hurdle. We were particularly enamoured with the fingerprint access bit - very James Bond/Bourne Identity-like (insert your favourite spy film title). Let’s be honest, isn’t there a little secret agent in all of us? We thought so.

So, you want to know more about the Seven Swans membership? Our influential Member Relations team will give you the inside scoop on how to get the inside access at Seven Swans.

Your mission, should you accept it, is to get in touch with us! Black suit and sunglasses not required for entry, but also not frowned upon either. Debonair is never a bad thing.

Wait. You didn’t receive our Insider News yesterday? We would love to fix that…because we’re proud of our informative newsletters, which I might add, also have a tendency to be creatively written, as they detail our  member benefits and worldwide experiences. People like being in the loop and love being the first to know about something fresh and new.

We are the membership only club for discerning travellers and thrill seekers. Our members are not common, average, or ordinary, they are extraordinary. And part of the draw of 029 is that it is a network of like-minded individuals, and although it is global and rapidly expanding, 029 does not seek to be all encompassing. As we aim to keep the exclusivity aspect, we count on our already trusted and valued members to help expand 029 by inviting their trusted and valued friends. Don’t worry, if you truly are an international jet-setter, experience seeker, or wanderlust-professional you will come across a like-minded individual who is already a 029 member to invite you into the selective world of 029.

Dear Lena,
I think the 029 platform is fabulous!  I took the time to compare it to my current services and here are the positives:

• The overall experience for the member works much better the traditional approach and feels substantially more contemporary-it’s the 2.0 version
• The Platform incorporates the benefits of social media applications which is essential given that most people rarely travel alone to events
• The clear concise descriptions of offerings and optional add-ons for events
• TripDesigner is a stroke of genius
• The benefits are interesting and are presented in an appealing way as well as the hotel test program is an added punch to an already robust benefits package
• You have the insider-track with events that appeal to a younger demographic

Congrats on your new venture.  I think you will gain a tremendous following and become a brand with eager ambassadors.

Deborah Riley Draper
Director of Experiential Marketing at US-based advertising agency